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Found: 13  Titles

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Marketing channel strategy : an omni-channel approach / Robert W. Palmatier... [et al.].
Published
New York, NY : Routledge, 2020.
Call Number
658.8 M345 2020
Location
Songkhla

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Social media commerce for dummies / by Marsha Collier.
Author
Collier, Marsha.
Published
Hoboken, NJ : Wiley, c2013.
Call Number
658.872 C699S 2013
Location
Phatthalung

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Emotional intelligence and marketing / Catherine Prentice.
Author
Prentice, Catherine.
Published
Singapore : World Scientific, 2019.
Call Number
658.8 P927E 2019
Location
Songkhla

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Marketing for sustainable tourism / edited by Xavier Font and Scott McCabe.
Published
Abingdon, Oxon : Routledge, 2018.
Call Number
338.4791 M345 2018
Location
Songkhla

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Qualitative marketing research : understanding consumer behaviour / Dominika Maison.
Author
Maison, Dominika.
Published
Abingdon, Oxon : Routledge, 2019.
Call Number
658.83 M231Q 2019
Location
Songkhla

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Branding : in five and a half steps / Michael Johnson.
Author
Johnson, Michael.
Published
London : Thames & Hudson, 2018.
Call Number
658.827 J68B 2018
Location
Songkhla

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Digital analytics for marketing / Marshall Sponder and Gohar F. Khan.
Author
Sponder, Marshall.
Published
New York, NY : Routledge, 2018.
Call Number
658.872 S763D 2018
Location
Songkhla

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New food product development from concept to marketplace / Gordon W. Fuller.
Author
Fuller, Gordon W.
Published
Boca Raton, F.L. : CRC Press, c2011.
Call Number
641.3 F965N 2011
Location
Phatthalung

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Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch.
Author
Belch, George E.,
Published
Boston : McGraw-Hill, 2004.
Call Number
659.1 B427A 2004
Location
Phatthalung

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Novel techniques in sensory characterization and consumer profiling / edited by Paula Varela, Gaston Ares.
Published
Boca Raton FL : CRC Press, c2014.
Call Number
664.072 N937 2014
Location
Phatthalung

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Sport facility operations management / Eric C. Schwarz, Stacey A. Hall and Simon Shibli.
Author
Schwarz, Eric C.
Published
Amsterdam : Elsevier, c2010.
Call Number
613.7 S511S 2010
Location
Phatthalung

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Microblogging and lifestreaming in libraries / Robin M. Hastings.
Author
Hastings, Robin,
Published
New York : Neal-Schuman, c2012.
Call Number
006.7 H357M 2010
Location
Phatthalung

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Online consumer behavior : theory and research in social media, advertising, and e-tail / edited by Angeline G. Close.
Published
New York, NY : Routledge, 2017.
Call Number
381.142 O58 2017
Location
Songkhla

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